Invisible where buyers search
You rank for your own brand name and little else. When buyers search the problem, or ask an AI assistant, a competitor owns the answer.
[Trusted by X tech teams]
Get found before your competitor does.
Your buyers are searching right now. On Google, in ChatGPT, on LinkedIn. Trickency makes sure the name they find is yours.
Marketing for B2B SaaS, AI, and tech companies.
Trusted by growing tech teams
Where your buyers decide who to call:GoogleChatGPTPerplexityGeminiGoogle AI OverviewsLinkedInRedditYouTube
Trusted by growing tech teams
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[Company logo]
"[A real client quote about a specific result. Two or three sentences.]"
[Company logo]
"[A real client quote about a specific result. Two or three sentences.]"
[Company logo]
"[A real client quote about a specific result. Two or three sentences.]"
The search shift
Search changed. Most tech marketing didn't.
Buyers used to scan ten blue links. Now they get answers from AI assistants, forums, and peers, often without clicking anything. Showing up means being present in every place those answers come from.
ThenTen blue links
NowAnswers from everywhere
AI answer naming three vendors
Reddit thread comparing tools
LinkedIn post from a peer
Comparison article
YouTube review
[Optional: add one sourced statistic about AI search adoption, with a link to the study.]
Sound familiar?
A buyer at a 200-person company has the exact problem your product solves.
She opens ChatGPT and asks for the best tools in your category.
Three names come back. Yours isn't one of them.
She books two demos by lunch. Neither is with you.
You never knew the deal existed.
Why it keeps happening
Great product. Wrong place in the results.
Most tech companies don’t lose deals on features. They lose them before the first call, in places they never check.
A website that explains but doesn't sell
It lists every feature. Visitors understand what you do and still can’t tell why you’re the safe choice.
Quiet where buyers check you out
Your last LinkedIn post was months ago. Buyers checking you before a call wonder if you’re still around.
How deals are won
Three moments decide every deal.
Buyers search, compare, then reach out. Competitors drop off at each step. Our job is to keep you moving to the next one.
What we do
One team, from the first search to the first call.
Every buyer passes three moments before they talk to you. We cover all three, so nothing leaks between agencies.
Stage 1
Get found
Show up when buyers search the problem your product solves, on Google and inside AI answers.
Share of buyer searches and AI answers
Your company
Competitor
Competitor
Competitor
Stage 2
Get chosen
Turn a curious visit into a shortlist spot, with a site and a message that make you the safe choice.
The clear choice for your buyer
Book a demo
Stage 3
Get the conversation
Start real conversations with the accounts you want, on the channels they already use.
Saw your post on AI search. We hit the same problem last quarter. Worth a call?
Sure. Here’s my calendar link.
Meeting booked
Results
Numbers from real engagements.
Only real results go here. If a client wants privacy, we label them “Confidential” and keep the numbers.
[000%][Metric, e.g. demo requests]
[00][Second metric]
“[Short client quote about the result]”
[Name], [Title] at [Company]
[000%][Metric, e.g. demo requests]
[00][Second metric]
“[Short client quote about the result]”
[Name], [Title] at [Company]
[000%][Metric, e.g. demo requests]
[00][Second metric]
“[Short client quote about the result]”
[Name], [Title] at [Company]
How we work
A clear plan, then steady shipping.
1Week 1 to 2
Audit
We map where your buyers search, where you show up, and where competitors take the spot.
2Week 3 to 4
Plan
A 90-day plan ranked by what moves pipeline first. You approve every item.
3Month 2 onward
Build
We ship fixes, pages, content, and outreach, and show the work as it goes live.
4Every month
Report
Reports tied to demos and pipeline, not just traffic charts.
The honest comparison
Four ways to do this. Here's how they stack up.
| What you get | Trickency | In-house team | Freelancers | Generalist agency |
|---|---|---|---|---|
| Covers search, AI answers, website, and LinkedIn | Yes | Partly | No | Partly |
| Specialized in B2B tech buyers | Yes | Yes | Partly | No |
| Up and running in weeks | Yes | No | Yes | Partly |
| Reports tied to pipeline | Yes | Partly | No | Partly |
| One point of contact for everything | Yes | Yes | No | Partly |
Fit
Who we're right for, and who we're not.
We’d rather say no early than waste your quarter.
A great fit
- B2B SaaS, AI, and tech companies selling to other businesses
- Seed to Series C, with paying customers
- Selling mainly in the US, or planning to
- You want pipeline, not vanity traffic
- You can approve changes quickly
Probably not a fit
- Consumer apps, ecommerce, or local services
- Still building, with no paying customers yet
- You need results in two weeks
- You want volume without strategy
Free tool
See what ChatGPT says about your company.
Enter your website. We check how AI assistants describe you, who they recommend instead, and what to fix first.
Sample report preview
AI visibility2/100
ChatGPTMentioned
PerplexityNot mentioned
Google AI OverviewsNot mentioned
Do you only work with tech companies?
Yes. SaaS, AI, developer tools, and other B2B tech. Focusing on one kind of buyer is how we get good at reaching them.
What is AI search optimization?
Showing up when buyers ask ChatGPT, Perplexity, or Google's AI answers for a recommendation. It runs alongside SEO, not instead of it.
How long until we see results?
Technical fixes and outreach can move within weeks. Rankings and AI mentions usually take a few months to build. We tell you what to expect before you commit.
Do we have to sign a long contract?
No. We start with a 90-day plan, then work month to month with 30 days notice.
How much does it cost?
It depends on scope. We quote after a short call, so you know the price before any work starts. See the Pricing page.
Your competitor is already publishing. Make sure you're the one buyers find.
Get a free audit of where you show up on Google, in AI answers, and on LinkedIn, and where you don’t.